Fase, estudio de diseño gráfico. Identidad visual y tipografía para Donostia Fashion Week. Mupi

Donostia Fashion Week

Donostia Fashion Week

DFW began its journey in 2013 as a meeting point for fashion professionals and with the aim of boosting the fashion sector as a generator of wealth and employment in the city.

Fase, estudio de diseño gráfico. Identidad visual y tipografía para Donostia Fashion Week. Acreditaciones

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

Fase, estudio de diseño gráfico. Identidad corporativa para Donostia Fasion Week.

For an audience that has at the film and jazz festivals the two most iconic proposals of the city, the DFW identity for this first appointment should be visually striking and distinctive but without losing the elegance.

The solution consisted in base their identity in a bespoke typography with a suggestive and even provocative nature. To do that we used a combination of shapes reminiscent of neon tubes over an art-deco style typographic design. It is used as the project axis and is combined with a sans-serif typeface. In order to counteract its particularity we decided to use a range of colors that would give it a more sober and elegant style.

Fase, estudio de diseño gráfico. Identidad y etiqueta de cerveza Micalet.

Micalet, monumental craft beer

Micalet, monumental craft beer

Micalet is a craft beer from Valencia (Spain) of high quality and low volume of production. The small brewer wanted to place their product as the Valencian gastronomic beer. It’s perfect for Mediterranean cuisine and has nothing to envy to a good wine, to enjoy eating without haste in a quiet and peaceful ambience.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

Fase, estudio de diseño gráfico. Identidad y packaging de cerveza Micalet.

A taste that ascends step by step raised on natural foundations without additives, filtration, pasteurization or gas infiltration. A creamy, smooth and with fruity background craft beer, elaborated with dedication and able to complement any dish as the steeple of the Micalet complements its cathedral.

The proposal for the label seeks to add to the beer the values associated with a cultural heritage such as the Micalet tower. We worked to define better the brand identity and strengthen the link with the Valencian monument. We did the copywritings with La Barbería to define better the brand identity and strengthen the link with the Valencian monument.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Altea Esteve MD

Altea Esteve MD

Altea Esteve MD commissioned us to design the corporate identity for her new clinic brand she was about to open. In order to differentiate from their competitors, she wanted to introduce herself with a close and warm identity.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Fase, estudio de diseño gráfico. Identidad corporativa para la dermatóloga Altea Esteve.

Regarding to the concept, we started by the spanish proverb “prevention is better than cure”. From this point, several advices for taking care of the skin were created. Therefore, in each piece of the stationery, the dermatologist offers an added value to her patients.

The serif typography used in the skin care advices provides the brand an elegant feeling. Equally important is the combination of the corporative colours used for the stationery which ensures a fresh and original identity.

Collaboration with:  Victoria Studio
Copywriter: Jaime Barber
Photography: Patricia Gázquez